Rapala Shift - LOTWSHQ

Building on the classic articulated body style, the Scatter Rap® Jointed swims with an irresistible, seductive action. The jointed body combined with

Scatter Rap® Jointed

Delivering versatility that catches many species of freshwater fish, the Rapala Rippin Blade Blade Bait perfectly mimics a small baitfish and can be

Rapala Rippin Blade Bait

Rapala Shift - LOTWSHQ

The Rap-V Blade is the perfect balance of metal, plastic and Rapala expertise. This extremely versatile bait produces instant vibration on the lift or retrieve. The Rap-V can be worked in variable depths with a wide range of techniques; cast out, make contact with bottom, lift & let fall in a yo-yo style retrieve. For vertical presentation, drop to bottom and twitch for a jigging action.

Rapala Rap V Blade · Bud

Real Fish! Real Lures! Real Tournaments! Real Fishing! Welcome to Rapala Fishing Pro Series! Rapala is looking to sponsor the next great angler to be

Rapala Fishing Pro Series

Power Taper Construction Lightweight High Modulus Graphite Blank and Advanced X-Grip Technology Rapala custom minimalist reel seats on spinning models

Rapala Shift Cast Swim Bait Rig Rod Fast Medium Heavy 7 FT 7 IN

The Ott's Garage OG Deep Tiny 07 Crankbait features flat sides and a longer circuit board bill, which produces a tight wobble finesse-like action that triggers bites in the toughest conditions. It's also completely silent to provide a more natural presence in the water and fool wary bass into biting. Designed by Bassmaster Classic champion, Ott Defoe, the Rapala Ott's Garage Deep Tiny 07 Crankbait unlocks a deeper section of the water column for the Tiny Series. Made from premium balsa wood.

Rapala OG Tiny 4 Red Crawdad

Rapala X-Rap 08 Deep Hot Steel

Proven effective at the highest levels of competitive angling, the Rapala DT Series Crankbaits DT14 are precisely engineered to dive fast to a present

Rapala DT14 Series Crankbaits

Rapala RRLS Retractable Line Scissor Multi, One Size

Rapala Shift - LOTWSHQ

R12™ Heavy-Duty Lithium Fillet Knife Combo

X-Rap® Magnum Xplode®

The Lure that Changed Fishing