Do Scented Fishing Lures Like GULP Really Work Better?

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Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formula outfishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!.

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Do Scented Fishing Lures Like GULP Really Work Better?

NEW Berkley Gulp! Alive is the next generation in Gulp! technology. Now your favorite baits come floating in the Magic Gravy in Pint buckets,

Berkley Gulp Alive Minnow