Buy Berkley Fishing Lures, Baits, and Accessories - Omnia Fishing

Take full advantage of forward-facing sonar techniques with the truly revolutionary action of the Berkley Krej Jerkbait. Unlike conventional jerkbaits, the Krej lure swims upward in the water column and falls backward on the pause toward its target. You'll be able to gauge fish reactions on the sonar and work the bait back to the fish just right to trigger strikes. Fish it topwater or subsurface and let the natural darting movement go to work.

Berkley Krej 100 Jerkbait Blue Vapor OB

Berkley PowerBait Gilly, 110 mm, Green Pumpkin

Berkley Spin Bomb

The bottom-dwelling Berkley PowerBait Agent E Swimbait has an ultra-low center of gravity and skids along the bottom to imitate lifelike bottom-dwelling prey. The built-in rattle provides that extra enticement for extra strikes. The custom designed hook-keeper sheds the nastiest grass and debris while easily collapsing to hook the slightest bites.

Berkley PowerBait Agent E HD Bluegill / 1oz

The bottom-dwelling Berkley PowerBait Agent E Swimbait has an ultra-low center of gravity and skids along the bottom to imitate lifelike bottom-dwelling prey. The built-in rattle provides that extra enticement for extra strikes. The custom designed hook-keeper sheds the nastiest grass and debris while easily collapsing to hook the slightest bites.

Berkley PowerBait Agent E 1/2oz / HD Brown Craw

Buy Berkley Fishing Lures, Baits, and Accessories - Omnia Fishing

Score big with the Berkley Dime 10 Crankbait. Cast further, track straight, match the hatch, and fish confidently. When its time to fill the boat, its time to start dropping Dimes. Delivering proven balsa action with the durability and performance of a plastic bait the Dime is primed to be your go to mid-depth crankbait.

Berkley Dime 6 Crankbait Special Red Craw

Fish with a lure designed by pros and tournament tested to Catch More Fish with the Berkley Flicker Shad. This fishing bait features a unique body design and weight transfer for bullet-like casts. With a size, profile and dive depth to imitate real baitfish, the Berkley Flicker Shad attracts strikes from bass and other game fish. Available in a variety of premium colors to help you match the hatch with a realistic shad profile, it's irresistible to predatory fish.

Berkley Flicker Shad - Uncle Rico

This compact lure provides renowned casting distance, action, and surface disturbance to generate explosive topwater strikes. Get lively side-to side action when walked, or put the cupped face to work and pop it for a variety of fishing conditions. The Cane Walker 110 provides aggressive sound to attract fish and Fusion19 3x treble hooks to bring them to the boat.

Berkley Cane Walker - Ghost White

Introducing a patented honeycomb molding technology to the PowerBait lineup, the Berkley PowerBait Power Stinger Swimbait produces the perfect action to pair with bladed jigs. The dense head resists tears, while the honeycomb structure efficiently transfers vibration from the jig throughout the trailer. PowerBait Power Stinger Swimbait's thick baitfish profile offers hatch-matching versatility. Use the back and belly slots for easy rigging. Pair it with Berkley Powerbait Slobberknocker Jigs.

Berkley PowerBait PowerStinger - 3.5in - Black Blue Fleck