Berkley Fish Attractants in Fishing Lures & Baits

Berkley Powerbait Power Swimmer Soft Bait 7cm (2.8in)

Our predator fishing experts have selected great catching colors of the super realistic Pulse Realistic Roach Flash Shad soft fishing lure with a revolutionary 360° blade tail spinner that kicks and turns even at slow speeds. Life-like fish shape of a real roach, ready-to-fish lures that are super easy to fish at every speed at any depth. This roach shape fishing lure mimics the swimming action of a wounded roach, with a unique swimbait motion and a very attractive rotating spinner blade tail.

Pulse Realistic Roach Flash - Soft Rubber Fishing Lures With Spinner Blade Tail And Razor Sharp Hooks. Lures For Fishing

Available in three sizes, there's a Pulse Realistic Perch for each situation! Whether you are dropshotting in the city or casting for pike on a lake the life-like looks and great selection of colors will give you the edge in any situation. The Pulse Realistic Perch has a super seductive swimming action that will trigger even the most weary predator.

Berkley Pulse Realistic Perch Prerigged 15cm

Berkley Powerbait: The Best Fishing Bait On the Market

Berkley® Fishing is your one-stop shop for fishing baits

Berkley Fish Attractants in Fishing Lures & Baits

Berkley Hit Stick

Berkley Pulse Hardbait Pack Pike Lure Set (3pcs)

Berkley's Power Herring is an excellent all-around lure for catching large cod, coalfish, and halibut. This lure has a devastating movement even at a slow retrieve speed, thanks to its curly tail and spare body with paddle tail. The Power Herring is a must-have for any seasoned sea angler thanks to the addition of the Powerbait aroma.

Berkley Powerbait Power Herring 180g - Real Herring

Berkley Fish Attractants in Fishing Lures & Baits